Title: Panini Renews Exclusive WNBA Trading Card Agreement Until 2025
Subtitle: Panini's Extended Partnership with WNBA Players’ Association and Future Card Releases
Meta Description: Panini extends its exclusive WNBA trading card partnership through 2025, continuing to produce popular lines like Donruss and Prizm, and introducing new releases such as Panini Impeccable WNBA.
Content:
What’s New
Panini, in collaboration with the WNBA Players’ Association, has confirmed a multi-year extension of their exclusive trading card partnership. Since 2019, Panini has been producing WNBA cards in well-known lines like Donruss, Prizm, and Select, as well as premium products such as Flawless and National Treasures. This new agreement, managed by OneTeam Partners, is touted by Panini as the most financially rewarding licensing deal for female athletes. The financial terms were not revealed.
Panini will continue its role as the sole producer of WNBA trading cards, and will keep offering digital collectibles, including Panini Instant. The company intends to increase investments in player marketing, product innovation, autograph deals, and event sponsorships, such as the WNBPA Rookie Premiere.
The WNBA's popularity has grown, thanks to stars like Caitlin Clark, Angel Reese, and Paige Bueckers. The Las Vegas Aces, with MVP A’ja Wilson, recently claimed the league championship. Panini has already launched the 2025 Donruss WNBA set, with Panini Prizm WNBA and the introduction of Panini Impeccable WNBA on the horizon. Further releases are expected but have not been announced yet.
Configuration at a Glance
- Panini continues as the exclusive maker of WNBA trading cards.
- Recent and forthcoming releases include Donruss WNBA (2025), Panini Prizm WNBA, and the inaugural Panini Impeccable WNBA.
- High-end series like Flawless and National Treasures have featured WNBA content in recent years.
- Digital products persist through Panini Instant and other online platforms.
- Earlier in the year, Rookie Royalty boxes highlighted high-end Rookie Patch Autographs for Caitlin Clark and Angel Reese.
Key Inserts & Parallels
- Panini Prizm WNBA: Renowned for color parallels and rookie cards, including the 2024 Caitlin Clark RC.
- Donruss WNBA: Features Rated Rookies and various insert sets.
- Rookie Royalty: Offers high-end Rookie Patch Autographs for leading rookies.
- High-end lines (Flawless, National Treasures): Usually provide low-numbered parallels and premium inserts.
Autographs & Relics
- Enhanced autograph agreements for WNBA players as part of the renewed deal.
- Rookie Royalty boxes introduced high-end Rookie Patch Autographs for Caitlin Clark and Angel Reese.
- Flawless and National Treasures sets have featured premium autograph and memorabilia offerings.
- Upcoming products are expected to include autographs and memorabilia from both newcomers and veteran stars.
Collector Notes
- Panini retains exclusive rights to create WNBA trading cards and digital collectibles.
- The 2025 Donruss WNBA is already available; Prizm and Impeccable WNBA are forthcoming.
- Rookie Royalty boxes introduced the first high-end Rookie Patch Autographs for Caitlin Clark and Angel Reese.
- Panini continues investing in product innovation, player marketing, and autograph agreements.
- No details on print runs, odds, or specific serial numbers were provided in the announcement.
- Designs vary across product lines, with Prizm known for parallels and Donruss for Rated Rookies.
- Additional WNBA releases are expected but have not been announced yet.
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