
PSA and Burbank Sportscards Unite for Grading Retail Store
The world of trading card collecting is getting a facelift as PSA, renowned for its impeccable card grading services, teams up with Burbank Sportscards to unveil a revolutionary concept: the first-ever grading retail store. An alliance between these two titans of the hobbyist realm promises to redefine the collector’s pilgrimage, offering a fusion of vast inventory choices, in-person interaction, and premium grading services all under one capacious roof. This bold venture marks a significant leap forward for both companies, as well as for the community of dedicated collectors.
On the corner of Southern California’s vibrant trading card scene stands the new Burbank Sportscards megastore, a sprawling 14,000-square-foot trove of collectability set to open on May 30. This isn’t just a generic retail addition but an ambitious bid to create a pulsating hub that echoes the electric atmosphere of live card shows while maintaining the comfort and consistency of a polished retail experience. Within this nexus, PSA sets up its inaugural retail space, fully operational with expert staff ready to connect directly with the collectors they serve.
PSA’s move to open its doors, quite literally, to the public is a testament to the growing demand for personal interaction and expert guidance in a predominantly digital age. Ryan Hoge, President of PSA, eloquently underscores the initiative: “This is about being closer to the customer. Collectors love being able to talk to our team at events. Now we’re giving them a place to do that every day.” This brick-and-mortar space transforms face-to-face interactions from fleeting, sporadic experiences at conventions to an everyday luxury for enthusiasts.
This novel venture showcases PSA’s commitment to setting new industry standards, offering a comprehensive suite of options for collectors. Whether it’s trading cards, autographs, unopened packs, Funko Pops, or even historic tickets, collectors can submit these treasures for grading on-site. Moreover, the space provides Vault storage and eBay consignment services, bringing a full-spectrum approach to collections management and sales.
Burbank Sportscards, helmed by the visionary Rob Veres, has reimagined the card shop genre with this new location. Veres’s quest was simple: to sculpt an immersive environment. He sought to create a setting where collectors don’t just shop but deeply engage with a timeline of treasures. Through an innovative kiosk system, visitors gain access to a digital database harboring over 40 million cards, ready to be retrieved by an attentive staff eager to assist. Additionally, over a million physical cards rest within the store’s embrace, inviting budget-conscious collectors to sift through sports history—25 cents a piece for a memory with potential. Straddling nostalgia and modernity, Veres’s approach is as much a nod to the hobby’s past as it is a step into its future.
Beyond the substantial inventory and seamless grading services, this collaboration symbolizes a significant shift in sector strategies. Burbank Sports recently garnered headlines with its strategic pivot, pulling its inventory out from eBay’s shadow and dancing exclusively with the Fanatics Collect marketplace. This bold maneuver shook the industry at the 2024 National Sports Collectors Convention, now buoyed further by this joint venture.
While some speculate whether PSA will replicate this successful store model across other geographies or let this stand as a unique collaboration with Burbank, one fact resonates across collector circles: the appetite for humanized, expert-led service is ravenous. This partnership meticulously balances the art of collecting with the science of retail, enveloping enthusiasts in a cocoon of informed engagement and spirited discovery.
Together, PSA’s in-store services and Burbank’s well-curated setup foster a new era for collectors. This symbiosis represents more than just a commercial enterprise; it’s a reaffirmation of the hobby’s evolution towards multilayered interactions and community-centric growth. Collectors, whether chasing the allure of vintage rarities or the joy of completing childhood collections, find themselves at the heart of this revolution, which champions accessibility and the joy of shared passions.